One of the fastest ways to establish a business is to purchase a franchise. Historically, the concept of a franchised business became popular in the 1960s and has continued to increase in economic importance. Franchising involves drafting a contract between a manufacturer (franchiser) and a dealer (franchisee), which stipulates how the manufacturer's or supplier's products or services will be sold. The dealer (franchisee) agrees to sell the product or service of the manufacturer (franchiser) in return for royalties.
The franchising agreement can be beneficial to both the franchisee and the franchiser. The benefits of the franchisee are as follows:
Recognition - the franchise name gives the franchisee instant recognition with the public.
Standardized appearance of the franchise - customers know that the quality and consistency of the goods or services ...
McDonald's (NYSE: MCD) continues to run impressively. The current policy of the company is to focus its attention on international markets and establish more franchise businesses oversees. McDonald's plans include selling 21 percent of its fast-food restaurants (about 7,000 out of 31,000) to already established and new franchisees. This strategy of the fast-food industry giant is not exactly a new one, since McDonald has always used a
franchise model quite successfully. Earlier this year, it has turned over its company-owned stores to franchisee in the countries of the Caribbean and Latin America. New plans will expand the presence of McDonald’s franchises to hot markets of Russia, India, and China.
McDonald's brand is very well known in 122 countries, where it serves about 51 million ...
FranchiseMart, a U.S. company offering services to make franchise shopping easier, is going to launch its
first store in Sydney, Australia. Although the company promises to help potential franchise buyers find the most suitable solutions and match them with the best franchisers, the franchisee industry body discourages Australian businessmen from using the services of FranchiseMart.
The new business venture, which was brought into the country by FranchiseMart' top executives Gareth Grant and Justin Kirkland, will be launched by Joe Hockey, Australian Minister for employment and workplace relations. Grant says that in Australia many potential franchisees are confused about what business to purchase. They often make an emotional decision without really understanding the peculiarities of a particular franchise business and without taking time to investigate into the ...
North Carolina Clubs of the
Butterfly Life Fitness Franchise chain have joined forces to help collect toys for community children from poor families. The initiative to participate in Toys for Tots program is coming from club owners from Cary, Holly Springs, and Raleigh, who are going to collect new toys during these last months prior to Christmas and later distribute them as Santa gifts to needy children from local communities. Club Owner Terry Cichocki says that giving to others is an important part of Butterfly Life philosophy.
Butterfly Life Fitness Franchise Clubs help women to both achieve a good fitness level and lead a healthier lifestyle through their nutrition programs and revolutionary 30-minute-per-sesion workouts designed specially for women's needs. Butterfly Life is one of the ...
In a
press-release as of October 29, 2007, two international eco-friendly companies, American Leak Detection, Inc. (ALD) and Environmental Biotech Inc. (EBI), announced that they were forming an alliance with a purpose to expand their leak and drainage products and services. The vision of the project is to build a system of both company-owned and franchised "one-stop-shops" offering eco-friendly products and services in water conservation, management, and recycling. The companies partner together in order to provide millions of customers with a wide range of non-invasive solutions in relation to leak detection and collateral problems.
California-based
ALD, which was founded in 1974 and which currently unites an extensive international network of highly-trained specialists, is the leading U.S. company among those providing ecologically-friendly leak detection services to ...
